If Instagram is any indication, the world may never cease to be amazed (and distracted) by Pat McGrath’s Lust 004 glitter lips—the latest, sold out launch from the beauty guru’s namesake Pat McGrath Labs. “The boys [Maxwell Osborne and Dao-Yi Chow] were really loving a dark lip,” said the pro, who prepped pouts with Blood 2 lipstick and a quick hit of gold pigment across the Cupid’s bow before pressing ruby glitter on with her fingertip. The new shade customized for tonight’s catwalk (which in this case, happened to be Manhattan’s High Line) was a “milky chocolate lipstick” covered in cocoa-colored sparkles that reflected bronze and gold under the Big Apple's bright lights. When asked if the combo will soon be stuffed into one of the makeup artist’s signature sequin-filled bags, McGrath said that there is no current plan to package the decadent brown—though she did promise she’d think about it. (Fingers crossed!) “You know how to photograph this don’t you?” she asked a group of beauty editors mesmerized by a model’s mouth. “One of you has to hold the torch [i.e., the flashlight on an iPhone] and then one of you shoots.” We imagine our feeds will be flooded shortly with selfies from supers like Bella Hadid, Imaan Hammam, Soo Joo Park, and Josephine Skriver. They say the streets of New York City are paved with gold, but tonight they were paved with glitter.