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Suno to Close After Eight Years

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Suno to Close After Eight Years

The brand's Resort collection will be the last to hit stores

BY ARIA DARCELLA

NEWS  -  NOVEMBER 21

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Max Osterweis and Erin Beatty

Photo: BFA.com. View more at BFA.com

2016 has claimed another victim—Business of Fashion reports that New York brand Suno is set to close.

“After eight extraordinary years, we have decided to close this chapter and let this resort collection be our last delivery,” founder and CEO Max Osterweis told BoF. “We have been humbled by the incredible support that we have had from the moment we launched. It's been a wild and wonderful journey and we would like to extend our deepest thanks to everyone who has been there along the way.”

Despite a lookbook and samples being made for Spring 2017, the collection will not go into production. The Resort collection was a strong one— in our review, FU noted that the collection, which was designed to be seasonless, stood out for its exceptional fabrication and embroidery.

This has been a particularly sad year for fashion, seeing many designers ousted from their positions, the downsizing of lines, and the shuttering of labels. The news echoes the closing of Ohne Titel, another New York brand with similar accolades (both participated in the CFDA/Vogue fashion fund and had been around for a similar amount of time). With any luck, Osterweis and design partner Erin Beatty will find success again soon.

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