Adam Selman Wants to Make America Cool Again

"Granny clips"—not red hats—are involved

Thanks to the frantic pace of the digital age, the average person has the attention span of a goldfish. (No, seriously. This is a fact supported by an actual study.) Seeing as the fashion sphere changes its mind even faster, we decided to provide you with a condensed report from backstage this season. As much as we’d like to pen novels in the name of lipstick and hairspray, we get it—you’re busy. Here, the beauty version of CliffsNotes (all facts, no fluff) that you can easily skim in eight seconds…because science says that’s all the time you have.

SHOW: Adam Selman

CITY: New York

KEY PLAYERS: Makeup artist Dick Page, Hairstylist James Pecis, Manicurist Holly Falcone

THE LOOK: “Easy, sexy, and very fun—it doesn’t tip over into the insane camp,” explained Page. “There’s a believability factor.” 

INSPO: Americana, Western, and denim. 

BEAUTY MVPs: Amika Bombshell Blowout Spray, Amika Silken Up Dry Conditioner, MAC Brushstroke Liner in Brushblack, MAC Clear Gloss, Orly Breathable in Love My Nails

TOP TIPS: To open up the eye, Page painted black liquid liner across the length the iris, then “melted” it with gloss to give clusters of false lashes an “anchor.” He left the inner and outer corners of the eyes clear—brightening them up with a bit of leftover foundation or concealer. After smudging a bit brown cream and powder shadow across the bottom lash line, the pro added a touch of MAC Strobe Cream to the center of the lid to catch the light and make models look wide awake after a long summer hiatus. A bespoke combo of MAC Paint Sticks in Deep Brown, Process Magenta, and Basic Red were used to enhance each girl’s sun-kissed cheeks, while a mattifying lotion (like MAC Oil Control Lotion) eliminated any forehead grease. “It can be patted on over makeup and it takes the shine down without the powdery texture,” Page said. 

After creating S-waves with a curling iron, Pecis roughed up strands with dry conditioner. Then, he raked hair to on one side with a tortoiseshell “granny comb,” which the mane master says can be picked up at any corner drugstore. The key to keeping the affordable accessory in place: Do a bit of backcombing to give the plastic teeth something to sink into. 

“Red nails are that one easy accessory—they dress up jeans and a t-shirt or a crisp, white button-down,” said Falcone of catwalker’s almond-shaped tips coated with a gleaming cherry lacquer. “You don’t need a face full of makeup to be glamorous.” But you do need a chip-free manicure.

WORDS FROM THE WISE: “One of things [Adam] mentioned, which I thought was really interesting, is that we’re in a time right now where when you travel, the most uncool thing to say is that you are an American,” said Pecis. “But there is a lot of pride to being an American and a lot of good things as well. I think he’s trying to embrace some of the things he likes and cares about right now.” Trump might threaten everything from our healthcare to basic human rights, but he can’t take away our dignity—or our universal love for the perfect pair of curve-hugging jeans. They might call head-to-toe denim (Selman’s sartorial signature) a Canadian tuxedo, but indigo is as American as apple pie. Same goes for the breezy gingham pieces that would look right at home in a Norman Rockwell painting, or the designer’s graphic take on classic red, white, and blue stripes. 

TREND TALLY: Perfectly pointed talons and black liner were also spotted at Tom Ford.

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