Thanks to the frantic pace of the digital age, the average person has the attention span of a goldfish. (No, seriously. This is a fact supported by an actual study.) Seeing as the fashion sphere changes its mind even faster, we decided to provide you with a condensed report from backstage this season. As much as we’d like to pen novels in the name of lipstick and hairspray, we get it—you’re busy. Here, the beauty version of CliffsNotes (all facts, no fluff) that you can easily skim in eight seconds…because science says that’s all the time you have.
SHOW: Rosie Assoulin
CITY: New York City
KEY PLAYERS: Makeup artist James Kaliardos, Hairstylist Orlando Pita
THE LOOK: Ready for The Resistance. A crimson stain serves as a badge of courage for women ready to fight the good fight (not touch up their lipstick), while embracing all hair textures, lengths, and shapes is reflective of America’s inclusive ideals. “It can be used how she chooses,” said the face painter of the power pout.
INSPO: There is no doubt that the Women’s March served as a reference for this lip look, which Kaliardos called “a MAC resistant and persistent mouth.” (We are seriously feeling those Elizabeth Warren vibes.) For Pita, it was a celebration of individuality.
BEAUTY MVPs: MAC Retro Matte Lipstick in Dance with Me and Carnivorous, MAC Trend Forecast Fall 2017 Palette (available in March), Orlando Pita Revive Instant Boost Dry Shampoo, and Orlando Pita Play Well Behaved Anti-Frizz Cream Serum
TOP TIPS: Kaliardos applied a darker shade of red to the center of lips and a lighter hue around the exterior. He suggests swiping a Q-tip across the perimeter of your pout to diffuse the pigment and lend a blurred finish. “I wanted it to look like she’s been out protesting,” he said of the imperfect, soft-focus edges.
To emphasize models’ natural texture, Pita used an anti-frizz serum followed by dry shampoo if “the hair is too clean.” If you have long hair, try a low messy bun (“like what the girls do when they go to fitting,” explained Pita).
WORDS FROM THE WISE: While Kaliardos is often tasked with dictating beauty trends behind the scenes and setting makeup guidelines for legions of women, the pro doesn’t “really want to tell a woman what to do.” He sees backstage as a chance to present an idea, and women should interpret and modify that message however they see fit. “Often women feel like they have to do something based on something that is dictated to them by an outside source,” said Kaliardos. “I think it’s good to encourage women to speak their mind from their own inner source and hear what that sounds like. I don’t think we even know what that sounds like.”
TREND TALLY: Simple makeup with a statement lip also appeared at Jason Wu, Public School, and Jonathan Simkhai this season.