For Fall 2017, A.F. Vandevorst departed from its typical presentation format. The brand is most likely going to show during couture in July, following in the footsteps of Vetements, Rodarte, Proenza Schouler, and, most recently, Monique Lhuillier. In the meantime, they’re inviting retailers, buyers, and clients into to experience the collection in digital form via Ordre.com (the online showroom McQ, Thom Browne, Courrèges, and others use). A.F. Vandevorst has produced 360-degree images with the platform–they’re the first to do so.
“In the middle of this season, if we want to bring something [new into the collection], we can do it,” explained designer Filip Arickx, one half of the A.F. Vandevorst team alongside An Vandevorst. “We don’t have to wait until the next show in Paris, invite everyone…”