In the PYT series, Fashion Unfiltered introduces today’s most exciting up-and-comers.
On the fifth floor of a window-lit loft on the corner of Canal and Kenmare streets, Piotrek Panszczyk and Beckett Fogg cut vintage Cadillac seat-embossed silk into slim-running bell-bottom slacks. They have a mood board covered with splashes of bubblegum pink and hair-slicked ’90s beauty queens opposite a rack of embossed basics for Pre-Fall. Charlotte Wales-lensed lookbooks and white chaps from seasons past rest on wooden shelves. This is the studio of Area, the now three-year-old line from the design duo. Fogg, 27, who hails from Kentucky and cut her teeth at Calvin Klein, and Panszczyk, 29, who’s Polish by way of Paris and got his start at Chloé, are fast preparing for their 2016 show, which will be held by Made Fashion Week at New York’s Standard Hotel on February 11. The sketches and inspiration images for the brand’s forthcoming outing debut here.
“This is going to be fun,” says a grinning Panszczyk of the upcoming collection. “We’re playing on this idea of hard-core femininity. That could mean anything. It could be overly feminine, floral; it could be like drag. It could be overly sensual. It’s all these ideas of what women are, and when does it become almost ridiculous and almost masculine? And how can we translate that into color and feeling?”
“It’s about contrast as well,” adds Fogg. “Contrast between textures. Very historical references. We did a lot of research at libraries. Like, real libraries. But then we also did a lot of research on the Internet, looking at Tumblr. For us, it’s always about that contrast, that back and forth between those ideas.”